2006
Murad Inclusive Health Center®
Established the Murad Inclusive Health Center®, forever redefining healthcare.
2005
Cellulite Reduction
Developed a scientifically proven method for reducing cellulite and stretch marks, outlined in his book The Cellulite Solution.
2003
Inclusive Skincare
Pioneered the development of an inclusive approach to skincare, outlined in his book Wrinkle Free Forever.
2003
The Cellular Water Principle®
Introduced The Cellular Water Principle®, a revolutionary, science-based discovery linking cellular water loss to aging and disease.
2001
Technoceuticals®
Created Technoceuticals® combining the best of technology with cosmeceuticals and nutraceuticals.
1998
Antioxidant Benefits
Introduced the potent antioxidant benefits of Pomegranate Extract and GoJi Berries in topical and Internal Skincare® products.
1997
Skin Health Patents
Awarded first of 17 patents representing breakthroughs for addressing skin and general health.
1995
Internal Skincare®
Considered the father of Internal Skincare®, with the introduction of internal supplements that forever changed the way that people looked at their skin.
1992
Murad Recipe
Introduced the Murad Recipe—incorporating antioxidants, hydrators and anti-inflammatories in every formula.
1989
Alpha Hydroxy Acids
Pioneered the use of Alpha Hydroxy Acids (AHAs) in professional skincare products.
1989
Doctor-Branded Cosmeceuticals
Introduced doctor-branded cosmeceutical products, including incorporating treatment products into cleansing and moisturizing regimens.
1988
Medi-Spa
Established a medically supervised day spa where estheticians train with a Dermatologist to promote overall wellness, while approaching the skin scientifically and holistically.
1985
Medical Estheticians
Bridged the gap between medicine and esthetics, by integrating estheticians into the medical office.
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